Senior Marketing Operations Manager

Sales and Marketing

The Senior Marketing Operations Manager role at Maestro is a great opportunity for a strategic, process-oriented and data-driven individual to influence and transform our marketing operations team. The successful candidate is able to focus on the operational aspects of a dynamic marketing team, while being a hands-on operational leader. You will need to be comfortable in a fast-paced and fast-growth environment where cross-team collaboration is critical. This position reports to the VP of Marketing & Brand.

What You'll Do
  • Overseeing all global marketing operation functions from processes to marketing systems, workflows, reporting, email management, and marketing stack
  • Assess, refine, and communicate marketing best practices, maintenance across a variety of campaigns
  • Manage multiple simultaneous projects with a heavy focus on operational efficiency and efficacy
  • Manage and grow Marketing database, while ensuring data integrity and governance
  • Optimize lead scoring, persona identification and qualification methodology to ensure quality leads, increasing efficiency and conversion rate
  • Benchmark current marketing activities, performance and investment levels to develop strategy for continual optimization across campaigns
  • Co-develop future vision for a scalable marketing technology stack, and manage vendor relationships and contracts
  • Define relevant business analytics and work with the team to develop and maintain dashboards and reports to measure all aspects of the marketing lead generation engine: database cleanliness, campaign effectiveness, and overall business performance.
  • Work closely with marketing leadership to provide performance metrics that shows ROI and marketing's growing contribution to MRR/ARR
  • Partner closely with marketing leadership to craft integrated marketing plans across channels with a heavy focus on improving digital performance
  • Collaborate with the Sales Operations team to drive and improve integration between sales and marketing
  • Responsible for project management and ongoing optimization working primarily with the Sales, Creative, Community and Business Intelligence teams
What You'll Bring
  • 5-10+ years of marketing operations experience in the enterprise B2B SaaS industry.
  • Leading an organization through rapid growth as well as managing people
  • Experience collaborating with Sales & Channel teams
  • Command and knowledge of digital strategies and infrastructure
  • Strong working knowledge of Hubspot CRM
  • Strong knowledge of GDPR
  • Track record of running highly sophisticated and scalable marketing operations and technology environments.
  • Superior analytical, problem-solving, and critical thinking skills with experience solving business problems
  • Exceptional ability to communicate effectively with multiple audiences, from C-level to entry-level, internal and external
What will get you in the door immediately?
Education and Experience